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What contests can be arranged in the VKontakte group. Social media contests are great ideas

In the comments to the article, VKontakte, I was asked a question about the rules for holding contests. In today's article, I will try to tell you in detail about how to run a contest or giveaway and not get a community ban.

Why are VKontakte contests held?

Let's start with what goals the administrator of the VKontakte community sets for himself by organizing a contest. In my opinion, there are two goals. The first is to stimulate activity within the community. The second is to attract new members or subscribers. Well, if you can achieve both goals. I have not met a single community that did not hold a contest at least 1 time. Some competitions are held all the time. However, the competition boom is on the wane. This is largely due to the “fatigue” of users and the change in the position of VKontakte itself since about the summer of 2014.

On May 6, 2014, a post appeared in the official community "Administration of VKontakte communities" in which communities dedicated to contests and sweepstakes were equated with cheat services: distribution of advertising messages, etc., are actually variations of the same sites for the organization of "cheating" and spamming.
Based on the new clause 6.3.16. vk.com/terms, which prohibits incentivizing users to any mass actions, we decided to put an end to the activities of such communities.

So, a new item has appeared in the rules of VKontakte. This was followed by a massive ban of communities from the category “All Pranks”, “All N-ska Pranks”, “Competitions. Practical jokes. Prizes. Under the hot hand of moderation, completely harmless communities, in which any draws were held at that time, also fell. Hundreds and thousands of requests about the illegality of banning communities rained down on VKontakte technical support. The group admins moaned and screamed about the unfairness of the rules and the violation of their rights.

On June 7, 2014, the administration had to explain in more detail its attitude to the competitions. Here is a long quote describing the official position: “We prefer to consider all situations individually: when trying to derive some general rules, they have to be formulated more strictly in order to avoid possible abuses. But for the convenience of community administrators, we decided to make an exception this time.

1) If you want to use contests to promote your community, we advise you to focus on some interesting creative tasks. Prizes should be goods or services that will be useful specifically for the subscribers of your community and correspond to its theme.

- invite a certain number of friends to the community using the "Invite friends" button in the group, private messages or otherwise (by and large, this is the same spamming by users);

- collect a certain number of reposts or "I like" marks under a copy of the contest entry on your page (this stimulates the use of prohibited "cheat" services and, again, sending spam to friends). It is allowed to make one repost to the participant himself and leave a “Like” mark under the original entry with the contest;
- that the contest will take place only when a record about it collects a certain number of reposts, “I like” marks, a certain number of participants join the community, etc. (this also stimulates “cheating”, and is also often used for fraud by organizers);
- join many third-party communities, subscribe to different users, etc. (this is an obvious way to turn the contest into a “cheat”).
2) When holding contests for virtual objects of the site (votes, stickers, gifts, etc.), there should be absolutely no conditions and calls for actions that increase certain indicators of counters on the site (increase in the number of friends in the community, reposts, “Like” marks), offers to join the community, repost, write about it somewhere, etc.”

An example of a VKontakte contest in accordance with the requirements of VK

And now I offer you a description of the competition, which, in my opinion, meets all the requirements of the administration of the social network:

  1. Creative competition. This is the recommendation of VKontakte itself and mine personally. The creative component will also be beneficial for you - it will cut off the "prisols" and freebie lovers.

What are the options for holding creative contests: photo contests, drawing contests, etc. The bottom line is that the participants post their photos (or photos of their work) in the community album. The winner is determined by the number of likes from community members. How to easily and simply determine the winner and not give the prize to those who love to get likes? Here the LikeChecker application comes to the rescue - we cut off the excess.

Another option for a creative competition is all possible compositions of poems, ditties, stories, and so on. Winners can be chosen by an authoritative jury of several people.

I'm sure you can come up with many options for a creative contest, because you know your audience and their interests better.

  1. Use your product or service as a prize. Ideally, when the prize stimulates further interaction with the company, it "binds" the client to the seller.
  2. Among the conditions of the competition, you can leave the items "Be a member of the XXX community." This is not prohibited by the rules. The item "make a repost and leave a mark" Like "" is also allowed by the rules.
Terms of competitions VKontakte, inappropriate Vkontakte rules

And in order to completely simplify your life, dear readers, I will formulate frequently used, but not relevant Vkontakte rules Contest conditions:

  1. Invite a certain number of friends to the community using the "Invite Friends" button.
  2. Invite a certain number of friends to the community by sending private messages.
  3. Collect a certain number of reposts or “Like” marks under a copy of the contest entry on your page.
  4. The contest will end when the entry about it gains a certain number of reposts or likes.
  5. The contest will end when a certain number of participants / subscribers join the community.
  6. To participate in the competition, you must join several third-party communities.
  7. To participate in the contest, you must subscribe to certain users.

If you use at least one of these conditions when holding a contest or draw, then you are violating the rules of VKontakte. Violation of the rules may result in the ban of your community. Most likely, you will now remember dozens of draws and contests with similar conditions. And you will be absolutely right. Many, many communities still use them to this day in an effort to increase the number of subscribers at any cost. But at the same time they take risks. Let's not risk our communities and our clients' communities. Why put them at risk of being banned when you now know how to run contests without violating the rules of our favorite social network.

I wish you successful contests and many subscribers! I look forward to your comments and questions.

Holding contests on VKontakte is one of the most effective ways to promote and attract people to a group. With the help of various contests, you can not only increase the number of subscribers, but also revive the audience. Users are happy to repost in the hope of winning.

There are a huge number of regional communities that have become popular and have gained a large audience due to the fact that they made a bet in the promotion on the drawings of prizes for joining and reposting.

How to conduct draws "VKontakte"

Today, in order for the competition to bring results, you need to try very hard, show your imagination and spend money on the prize fund. The audience is already tired, has become less involved in such events, in connection with which the administrators have a logical question: how to conduct the VKontakte draw correctly in order to interest users?

Although each competition should be individual and creative, there are some features that are typical for this kind of event. Don't know how to play pranks Just follow the basic rules.

Competition Rules

The first thing to do is to properly organize the competition so that as many people as possible participate in it and there is someone to choose from. Be sure to describe in detail the conditions of the draw, that is, what actions need to be performed, what the prize will be, when and how the results will be summed up.

Basic moments

The following points will attract the user's interest:

  1. The visual component is very important, users are more willing to take part in the contest if they see the prize, so place an attractive picture on the poster, ideally it should be an image of the prize.
  2. Don't know how "VKontakte" to draw prizes? First of all, do not forget that the main interest for participants is prizes. Therefore, write down information about them in detail. For example, for the first place the winner will receive a pizza, for the second - a 50% discount coupon, for the third - a 10% discount. The more prize places, the more active participants will be included in the drawing.
  3. Write down the conditions in detail - what needs to be done to participate? The conditions should not be complicated, and if there are several, then divide them into points. Example:
    • "You must be subscribed to our group."
    • "You must repost the entry."
    • "You can't delete a post before the end of the contest", etc.
  4. Specify the end date of the draw and how the winner will be selected. For example, "On the last day of the month, the results will be summed up using the application to select the winner, the process will be filmed on video, which will be posted in the group. Good luck guys!"

How to get the audience interested

How to hold draws "VKontakte" in a group so that the contest is of interest to the participants? You need to add some creativity.

Come up with an occasion dedicated to some event, holiday or any other occasion. Despite the fact that everyone has long understood the purpose of the competitions, it will bring more results if the participants see an interesting legend in it that will add entourage. The draw can be timed:

  • to the calendar date;
  • the release of a new seasonal collection of a store/brand;
  • launch of the season (ski, summer, etc.);
  • the onset of summer;
  • like support promotion, sale, new arrival item, etc.

You can come up with a huge number of interesting and creative ideas.

When choosing a topic, do not forget that this tool makes it possible not only to gather an audience in the VKontakte group, but also can be an effective marketing tool that will help convey product information to consumers, and most importantly, increase sales. So how to draw "VKontakte" among reposts as efficiently as possible?

What else to pay attention to

For good results, you also need:

  1. Choose a themed prize. Don't play the microwave oven if you specialize in sporting goods. This approach will not only prevent you from attracting the maximum target audience, but will also put you in a stupid position. In addition to the fact that the prize must correspond to the activities of the community, it must also be valuable either in value or in uniqueness.
  2. Write unique text. The key to the success of any competition is a bright picture and catchy text. Today, in the age of information overload, users scroll through the news feed very quickly, rarely stopping only at interesting posts, your task is to hook a person and not frighten them away with a long text. Remember that the reader makes a decision in seconds.
  3. Advertise the contest. Don't know how to draw "VKontakte"? If the community has less than 10 thousand members, then one cannot count on good results. Think over this moment in advance, pay for advertising, agree with the administrators of similar groups about reposts. Collaboration with congenial communities always produces results, but in no case do not work with direct competitors.
  4. Remind subscribers about the contest. If the prize is valuable, then the competition can be stretched for a long period. Some contests last for a month, and many subscribers simply forget about it, and new members of the community may not even know about the draw. To avoid this, you can do the following:
    • fix the contest announcement in the community header;
    • publish additional posts about the passage of the draw with a link to the main entry;
    • make a newsletter about the competition (on your own website, on other resources, mail).

Summarizing

The correctness of the summarizing procedure should be approached with particular care.

Thinking about how to hold draws "VKontakte"? The random winner must be chosen fairly. The key to future successful competitions is transparent and clean selection of the winner. If your goal is to develop the group and work with the audience, then additional risks are not needed. If you suspect falsification of results or other violations, the group may be blocked altogether. How to avoid it?

  1. Choose the winner honestly, making the process as transparent as possible (video report, photo report or live broadcast).
  2. Submit results strictly on time.
  3. Post a photo or video of the prize.

Ask the winner to write a review, tell about their impressions of the draw, about the product, separating such posts into a separate topic in the group.

Contests can provoke bans

Most community administrators know how to hold a "VKontakte" draw, but they do not know that all kinds of contests can also cause harm. There are a number of rules, non-observance of which may result in blocking the community. Therefore, carefully study the requirements, choose the conditions and prizes.

Virtual rewards in the form of gifts, votes and stickers can only be given to participants in creative competitions, for example, for the best drawing or photo. When distributing virtual prizes for your activity in the community, you may be blocked.

If the community administrator complies with all of the above rules, then he has nothing to fear. Then you can move on to the question of determining the winner.

How to choose a winner

We have discussed how to hold VKontakte draws, now let's move on to how to choose the winner. There are various ways to do this, but in most cases, a random participant who shares a contest post with friends wins. If you choose manually, the administrator may be suspected of cheating, so it is better to use special services and record the process on video.

There are various applications that automatically determine the winner. It is not difficult to find them, for this, in the menu located on the left, go to the "Games" section, enter the name of the application in the search bar. What applications exist?

  • Lucky you. The most popular program with which you can very quickly and easily choose the winner. It is easy to use: in the top field, paste the link to the entry about the contest, in the bottom field - the link to the community. The program will automatically determine the winner from the list of participants who shared the record.
  • "Voector". The advantage of this application is that it can determine any number of post-shared winners from those participating in the contest.
  • random app. To get started with this program, you need to allow access to personal information. There are several options for choosing winners: those who shared the post, by likes, from all participants.

Sites

In addition to the official VKontakte applications, you can use the following sites:

  • Konkurzilla.ru. Working with the site is extremely simple, you do not need to install anything or open access to personal information. You just need to enter a link to the contest post, and you will receive a list of winners (you can choose up to 100 people);
  • "Vkonkurs. rf". To select the winning participant, you must specify a link to the competition, press the "Define" button. It is possible to choose several winners at once.
  • Megarand.ru. The site contains additional features, such as setting a check for a specified time. This is handy when a draw ends at an inconvenient time. You can specify the number of winners and the list of gifts that they are entitled to. It is also possible to check whether all competitive conditions are met.

There are a huge number of options for ideas on how to hold VKontakte draws, as well as ways to determine the winners. The main thing is to do it honestly and openly, then everything will work out for you.

How to make a contest or draw in VK? Every day, many companies hold VKontakte contests. At the same time, some receive influx of new subscribers and clients, while others, at best, just give out gifts, at worst - get into the ban(ban on posting for a week, until the community is completely blocked).

The fact is that VK has a set of rules governing such a method of promoting groups as contests and drawings. If the rules are violated, sanctions may follow, up to a lifetime block. Complaints about the competition to the support service are written by users themselves, including competitors. In this post, we will tell you how to make a contest or giveaway that will help in and not lead to negative consequences.

Purposes of the competitions

To begin with, it is worth considering the goals of the competition. Don't play pranks because everyone does. Create and run contests only with a full understanding of why you need it and how it will work for you.

  • Attract subscribers to the group;
  • Boost sales;
  • Tell about a new product/service;
  • Image, recognition;
  • Loyalty.

VKontakte contests can be held, either with one of the above goals, or include several.

Often there are contests in which you really want to participate, but the participation mechanism is so complicated that you either scroll past or postpone it for later. From this follows the main rule for creating conditions for participation in competitions - make the participation mechanism as simple as possible, this will attract a lot more participants. Also, try to describe in great detail what you need to do to participate, and add a call to action at the end.

Here are the most common examples of competitive conditions:

  • make a repost (there will be many freeloaders);
  • add your photo to the topic;
  • beauty contest VK;
  • comment contest;
  • creative competition (poems, drawings, video);
  • photo in a store or with a product;
  • photo review (win-win contest).

Today, the walls of many VK users are littered with reposts of various contests, and someone specifically creates fake accounts just to participate in contests, so a contest with reposts, although it turns out to be effective in terms of attracting new subscribers and increasing coverage, does not work well to attract a client. The conditions here are simple: join the group, make a repost to your wall and do not delete it until the end of the draw. But to make a few reposts, this is already too much.

Be sure to specify the dates of the event and make them limited so that users do not delay participation (and then generally stop) and participate right now.

How to post?

The design of the text with the conditions of the competition and the attached picture should also be given attention.

The text should be divided into paragraphs, and each paragraph should be highlighted with emoji which makes sense. Such text will be easier to read and understand by users. Here is an example of a concise description:

With the help of the image attached to the post, you need to attract attention and in an even more concise form inform about the conditions, prizes and the date of summing up.


Prizes for the competition

Most SMM specialists are sure that the success of the contest largely depends on the value of the main prize (that's why everyone raffles off the latest version of the iPhone). But it is far from always necessary to allocate such a budget for the competition - it is in such competitions that there are the most “professional participants”, while others, on the contrary, may have doubts - “I won’t participate anyway I won’t win such a prize / or it’s a scam”.

It is best to play not one prize, but several and make them desirable primarily for your target audience. Including you can play your product or service.

In addition, according to the rules of VKontakte, in order to hold a contest, you must immediately determine what the prize will be. And if there are several of them, write which prize corresponds to which place, so that later there is no confusion and discontent.

Attracting participants

If you have already managed to talk about your draw on all your pages and even on the site, but there are still few participants, there are two more great ways to promote yourself:

  1. Paid: .
  2. Free: find all the draw groups in your city, most of them will gladly repost your contest for free.

Determining the winner of a competition or draw

Depending on the conditions of the competition, there are several main ways to determine the winners.

  1. We produce with special services, random number generator and more.
  2. According to the results audience voting(beware of cheats).
  3. Expert jury- for this method of choosing the winners, it is worth describing in detail who will be on the jury and by what criteria to choose the winner.

If you do not want to be accused of rigged competition results, then provide evidence that everything was fair. For example, make a live broadcast of the draw, or at least just a video recording. In extreme cases, you can make a screen of the service page that determined the lucky one.

After the winner is determined, write a post where the name of the winner is a link to his page, then he will receive a notification and other community members will see that everything is fair. And under the entry with the competition, publish a link to the post with the results.

Hi all. Today I would like to raise the topic of competitions in social networks. It's no secret that contests are a great way to promote your group or your business. This is a great tool to promote your business.

But even here you should not constantly do the same thing. If you start a repost contest, you should not think that you will promote the group only at this contest during the year. Users will get tired of monotony.

So what to do?

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In this article, let's look at the possible options for competitions. What contests for groups in social networks can be created? If I missed something, I will be glad to your comments.

Repost contest

The easiest competition imaginable. This type of competition is suitable for any business, for any topic.

The idea is that your subscribers repost your promotional post, and after a certain time you choose a random winner.

Very often, such competitions give good results. But these fruits already depend on the activity of your audience at the time of this contest, and of course on the prizes.

Photo contests

One of the most common options. The task is to take one photo, a series, or a "phototoad" on some totem. The topic may or may not completely coincide with the main idea of ​​the community, be related to the brand's products, or may not concern it.

Let me give you a few examples to make it clearer. Let's say the theme of the group is "Animals". You can arrange a contest for the best pet photo. If the theme is “Moms and Children”, you can hold a competition for the best photo of a child. The art club "Books and Coffee" held a competition for the best photo essay about the club (see screenshot). Within 10 days it was necessary to take photos in the club and post a report on your page. Then the administration chose the top 10 and held a vote.

If you sell travel services, you can organize a competition for the best photo essay from excursions or tours, just from any trips.

It's a good idea to create funny photoshops. By the way, this option is often used on political resources: “Draw the best photo-toad for the “party of crooks and thieves” and get
prize!".

It is worth remembering that it is not necessary to be tied specifically to the photo. It can be a drawing, a picture made in Photoshop, etc.

Video contests

If in the first case we took photos, here the participants shoot videos. In fact, the same thing, but in video format. However, it should be understood that video production requires more resources and effort, so the prize should be more serious. In particular, one company made a trip as a prize
to Las Vegas to meet a star (see screenshot). To participate, you had to sing the song "Sexy and I Know It" on camera.

Competitions for the best article, review, poem, story

Here the task is to write the text. So, in my Internet marketing community, a competition for the best (useful) article or case on Internet marketing would be appropriate (by the way, you can create a lot of good content for the public this way). In the already mentioned club "Books and Coffee" are regularly held
contests for the best book review from the store's assortment. The prize is concert tickets.
Also, participants can write a funny story from life, just a story, a thematic poem.

True, the creative abilities of people are poorly revealed here, but it is clear who knows how to use Google.

Quiz contests

In this case, you ask a question and people answer it within a certain time. The first person to answer correctly (or the first "five") wins a prize. Everything is simple. Quizzes are one of the best options for a "protracted competition". For correct answers, you can not immediately give a prize, but accrue a certain number of points.

Contests with a game element

Here I include contests in which a game element or direct competition is introduced. I have as many as two cases from the Izhevsk "flower" group "Lavka Flo". In general, I advise you to watch this project, interesting competitions are organized there regularly.

First case. The owners of the group hid three codes on their official website in the form of a combination of one number and one English letter. The task is to find these codes and connect them in a certain order (see screenshot). The first one to find it receives a bouquet.

Second case. You need to make as many words as possible from the word "fern" (I hope everyone remembers this old game?). The winner also receives a bouquet (see screenshot).

From my point of view, competitions with a game element are the most interesting. You can come up with a lot of options! For example, remember the games we played as children. Something can certainly be adapted, and people will be happy to connect. Or go the way of TV games. Or you can just Google the query “logic games” or “mind games” and turn them into a contest.

What competitions do you use to develop your groups? Share with everyone in the comments.

We tried to collect the most interesting, relevant and engaging mechanics for contests in social networks.

If you have more ideas, feel free to write them in the comments. It will be useful.

Today we will tell:

Why are there competitions on social media?

Like it or not, page contests are an integral part of promotion. There are many reasons why it is important to remember to have activities on the page:

  • Attracting new subscribers.
  • Bringing a new product to market.
  • Generate interest in your product or service.
  • The maximum virality of such content, i.e. rapid dissemination of information about your brand without attracting an additional budget, but only due to the excitement of subscribers around the contest.
  • Brand loyalty is formed. The organizer, who honestly fulfilled all the conditions of the competition, will undoubtedly increase his status in the eyes of subscribers, increasing confidence in his brand. Users left without prizes will definitely try their luck in your next contest and, again, “pull up” new subscribers with them.

There are two types of competitions:

  • with the choice of the winner by a random number generator (Giveaway);
  • with the choice of the winner manually (by the organizer) or by voting between the participants.

Consider the ideas of contests for the 3 most popular social networks in Russia.

Instagram Contest Ideas

Selfie with a product

Participants take a photo with your brand product (or against the background of your store/salon) and post it on Instagram, not forgetting to mention information about the product and the contest itself in the hashtag. This is a great brand advertisement, although not everyone is ready to take a selfie, say, with a toilet, so not every product is suitable for this type of competition.

Product photo + story about it

Who is the best person to talk about your product? That's right - your customers! So ask them about it and generously reward them for the most fascinating story. The competition is suitable for advertising products that have already been introduced to the market and are in demand.

original photo

“Take the most unusual photo with our product and get a prize for it!” Just remember to set some limits so that none of the daredevils risk their health.

Seasons

Let the participants think about how to use the "winter" product in the summer (for example, skates: they will come in handy at a picnic if you forgot to take a knife with you (absurd, but funny) and publish a photo-instruction. The prize is for the most original!

Geography

Ask users to show which parts of the world your product has already “visited”. Many people like to share photos from vacations and travels - there will be enough people who want to participate in the competition.

photo collage

Participants must make a photo story about any process related to your brand. For example, if you are selling Christmas decorations, ask participants to capture the process of decorating a Christmas tree.

Find the mistake!

Award the most competent contestant who took as many photos of erroneously written advertisements as possible (and, unfortunately, there are many such in every city). Useful in all respects competition.

Do you like … (brand)?

“Show in the photo how attached you are to our brand.” Do not forget about the 18+ limit, otherwise people are different ...

I am a lark!

Participation is accepted only by those who post a photo from 6:00 to 7:00 Moscow time.

What did you do for the weekend?

“Show what you did during the weekend and get the most likes for a prize!”

We are 100,000!

“We share our joy with you and want the same in return! Take a selfie with this number and put it on your page - the one with the most likes will become the owner ... "

Come up with a slogan

The winner will be the best dreamer who will come up with the best slogan for your company and take a picture with it.

Complete the phrase

Let your users brainstorm a little! It is advisable to take a phrase related to your product or brand.
Don't forget that Instagram contests are based on photos, so all ideas should be closely intertwined with them.

Ideas for contests on VKontakte

Make a repost

Quiz

Ask an interesting question, and the prize will be drawn among the correct answers using a random number generator.

Find a passphrase

Encrypt some code on your site or page and give hints on how to find it.

There are more of us!
Give a prize to every 100th person who reposts a post about you reaching a certain subscriber threshold (For example: “We are 50,000!”).

Connoisseurs

“Do you know in what year the company “name of your company” was founded? Leave your answer in the comments! The winner will be the one who gives the correct answer first.

One hundred words

Set some long compound word and ask your subscribers to make as many other words out of it as possible. The one who comes up with the maximum combinations will be the lucky one.

The most original way

“Think of the most original way to use our product and take a picture of it.” The most inventive will receive a gift.

Mystery one day
Ask your subscribers to repost the entry about the contest, and in the information to it, indicate that on such and such a date a riddle will sound in the comment to the topic - the first person to guess it will get a prize.

Come up with a title or caption

Let the participants come up with an extraordinary caption for a photo and share the post on their page.

Rates

Ask your subscribers what the score will be between team A and team B. The first one to give the correct answer will receive a prize. (It is appropriate to hold such competitions during the Olympiad and championships).

Photo game

phototoad

“Make the most original photo booth with our brand and win a prize!”

Best photo essay

Participants are given a time limit during which they must make an interesting report and post it on their page with a link to your company's page.

Best video story

Ask subscribers to record an interesting video on a given topic, but remember that in order to successfully advertise such a contest, you need to provide a good prize.

compose a verse

But not just a verse, but with a mention of your company. You choose the winner yourself.

Competition for the number of invitees

Your subscribers should invite as many people as possible to the group. The invitees will unsubscribe to you about the person who invited them to the group.

Best Avatar

Anyone can become a participant. To do this, it is enough to come up with an original avatar for the group and send it in the comments to the entry about the competition.

20 Facebook Contest Ideas


Invite a friend

Users must like the contest entry and indicate the person from their contact list with whom they would like to share the prize.

Why do I like it

Contest participants are those who click "I like" on the contest post, and write in the comments why they like it.

Answer to the question

Ask a question to your subscribers and give a prize to the first person to answer correctly.

Finish the phrase

Come up with any expression (or use a well-known one) and ask users to complete it with meaning. For example: “Love for a man’s heart lies through…”

photo caption

Users must come up with an original caption for your photo.

Best photo of the month
Let your subscribers take a thematic photo (for example, according to the season) and post it with a link to your contest.

Mini quiz

During the week, ask fans thematic questions, the winner is the one who gives the most correct answers.

Questionnaire

Come up with a small, but useful for your company, questionnaire for participants to complete. Give each of them a modest but nice gift (for example, a 10% discount). A great way to collect email addresses to grow your email list.

scavenger hunt

Your subscribers must make a photo collage of the items you list at the appointed time on your page. The first one to do this will be the winner.

Last comment

It's simple - whose comment will be the last by a certain time, he will win.

Best Company Quote

The user leaves a quote on the company's page (it is possible with a photo) and "collects" likes. The one who collects the most of them wins.

Count

For example, ask your followers to count how many chocolates are in a large transparent bowl that you personally photographed. The person closest to the correct answer will win a prize.

Give an answer

“At yesterday's conference, we uttered a code word. Did you hear him? An interesting competition, but only if your company is sufficiently promoted.

Like me…

Let your subscribers tell and show how they do something. For example, when giving away movie tickets, ask them to show a photo of how they are going to the cinema.

In conclusion

In fact, any competition can become successful, but they must be held regularly so that readers do not lose interest in the resource. Combine different ideas and do not skimp on nice words and prizes for the winner!

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