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How to view the statistics of the VKontakte page: detailed instructions. How to see traffic on a VKontakte page

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Many of them can spend time on the Internet for days, reading their favorite sites, news, communicating with friends and acquaintances through social networks. Probably, every Internet user has pages (accounts) on many social networks, but not many of them are aware of the secrets and hidden functionality of these networks, which the developers generously share. By the end of this article, you should be able to understand how to view the statistics of a Vkontakte page You can easily monitor the statistics of your personal page, and even more, monitor the activity of your subscribers on your page.

Where can I see the statistics of the Vkontakte page?

There is one nuance, which is that to view the statistics of your Vkontakte page, you need to have more than 100 subscribers. It is important to consider that these should be subscribers to your page (group), and not just your friends. With 10 subscribers and even 1000 friends, the statistics button does not appear yet. But after reaching such a number of subscribers, after a while in the second column in which your avatar is located, a block of friends, below your online friends, at the very bottom under the audio recordings such a button "Page statistics" will appear.

After clicking on this link, you will be redirected to the detailed statistics page, and you can use it for your own purposes. Generally personal page statistics it is no different from similar statistics of a public or a group; you will find the same elements on them.

An interesting feature is that statistics on your page have been calculated since November 2011, but if the page was created later, this does not matter. So, Vkontakte has been spying on us for a long time.

If you don't have such a button, it doesn't matter. In the hidden section of the account, it is displayed in full, you can get into the address bar of the browser (Mozilla Firefox, Opera, Internet Explorer and others) such an address http://vk.com/stats?mid=id. Instead of id after the equal sign, you need to substitute your Vkontakte id. How do you recognize him? There are several ways.

  1. If you have not changed the address of your page to an arbitrary synonym, then the id will be visible in the address bar of the browser. Consists of 9 digits after a slash, such as http://vk.com/123456789
  2. If the address of your page does not display an identifier, but displays an alias, then you can see the id in the settings, exactly where you once registered your alias. Go to "My settings", then look for the item "Your page address".

Immediately I hasten to inform you that in this way you will not be able to view other people's statistics, you may not even be able to check it.

But, if we did check it and it didn’t work out, then we will return to our statistics section.

What useful information does Vkontakte personal statistics carry?

Contains a lot of useful information. Let's take a closer look at the contents of this section.

  • On the first tab "Attendance" there is an informative graph of unique visits and views of your page for any period of time. If there were any, you can find out the distribution of those interested in you by age and gender on the graph below. Very useful information is the number of subscribers to your public or page.
  • In the second tab "Reach" you can find out more detailed information about your visitors, for example, from which countries or cities you are most often visited.
  • The Activity tab will tell you about the value of your comments and posts to your visitors and friends. Here you can see the number of likes, re-posts and comments to your posts.

So, we learned how to view the statistics of the Vkontakte page!

But what if the results of attendance, for example, of your group are not particularly satisfying and you would like a lot more subscribers in the public? Undoubtedly, your page will be of greater interest if interesting, high-quality and useful posts will be posted on it. But it turns out the number of subscribers, and, accordingly, the number of regular visitors can be quite

In this article, interesting for users, I will help you with an explanation of what is VK page statistics... The fact is that this feature is quite recent, and for this reason, many users have confusion about how to use it.
Many regulars and some merchants of this network ask themselves the following questions:

  1. How can and should you correctly view the statistics of a VKontakte page?
  2. How to see unique visitors on your page?
  3. How do I enable page statistics?
  4. Can I find out the statistics of page visits?

These are not all questions, but some of the most popular ones that VK users want to know the answer to.

So, in order to find out the statistics of the VKontakte page, you need to click on the button located in one of the columns (left second) for managing your VK page, which is located in the same place as your photo albums, videos and audio recordings. And this button is called "Page Statistics". This is how it looks:

How to look at the statistics of a VKontakte page?

But in order to use the function that the contact site can provide you for your independent viewing of the statistics data of the VKontakte page you need. What do you need to do so that the statistics button appears on your page, which, mind you, appears there by itself, automatically? - You need to have at least 100 subscribers who follow you. Otherwise, for the period of 2013, you will not have this button. And accordingly, you will not be able to view statistics in a contact on your page. But over time, everything changes. Or get your 100 followers. 🙂

Subscribers will never be superfluous, so this is an opportunity to "kill two birds with one stone." And subscribers will appear, and it will be possible to view, but only your statistics, know this.

How to enable VK page statistics?

It is very easy to enable page statistics in order to see unique visitors. To do this, you just need to click on the familiar statistics button.


At the top, you will see a menu for managing statistics in a contact, which consists of four functions:




You can see the statistics of VKontakte by geography. In this interesting section, you will find out how many visitors you had, and from which countries and cities. For some users, this is very, very important.


Now you know exactly how and how to use statistics of the VKontakte page.

Until recently, the general director of VKontakte LLC and the creator of the social network of the same name, always argued that viewing other people's pages has always been and will be absolutely anonymous. Despite the presence of a considerable number of applications that tracked page traffic, it was not possible to identify which person viewed basic information and profile photos and at what time he was busy with this. At some point, some users gained access to information about the statistics of their page traffic, which graphically provided basic data about people who visited the page during a certain time, geography of visits and other information. How to view the statistics of the VKontakte page, what is the function, why is it needed and for whom is it available?

Is it now possible to watch the attendance of the VK page?

Despite the emergence of the ability to track profile information about "guests of the VK page", Internet surfing and viewing information still remain anonymous. The function of collecting statistical data about visitors who came to a person's profile provides a number of useful data about the audience that is interested in the user's account. It helps track changes in page “popularity metrics” such as unique user counts and page views. How to view the statistics of the VKontakte page? The button that directs you to the section you are looking for is located on the main profile page under the "audio" section. In order for the statistics collection function to automatically turn on, a person needs to "collect" more than a hundred subscribers to his page. What does the provided data mean?

How to decrypt statistics

Having figured out where to see the page statistics on "VKontakte", you need to know how to decrypt the provided data. The menu contains three tabs: "Attendance", "Reach" and "Activity".

  • Attendance - demonstrates the activity of unauthorized users on the account, their subscription / unsubscription from the page, the transition to the internal sections of the profile. The menu reveals information about the location of "guests": countries and cities from which users most often viewed the account.
  • Reach - acquaints the user with information about the views of his posts and ads in the news feed.
  • Activity - Gives a graphical representation of people's reaction to the posted content.

A unique visitor is a user who has viewed the account for at least two minutes. View statistics indicate how many people have visited the page as a whole. The data shows the gender and age category of people who most often pay attention to this profile and visit it. Also, the user can see the residents of which countries visit his page most often during the entire existence of the account or selectively for a certain period of time (month, week, day). If desired, the data can be presented in graphical form. So, we figured out how the "VKontakte page statistics" function looks like. How to view similar information on various communities?

Group statistics

In general, the analysis of the statistics of a group or a public is very similar to how to view the statistics of traffic on the VKontakte page. Knowing how to view the statistics of the VKontakte page, and understanding what these data mean, one can imagine how the interest of users changes, what exactly causes the resonance and response of the audience. In the same way, group statistics displays the number of clicks and the number of unique visitors, differentiates them by gender, age and geographic criteria, illustrates their activity, and also provides information about the sources from which they most often went to the group page. All this data can give a comprehensive idea of ​​the target audience, which is why it is important for group leaders to know how to view the statistics of the VKontakte page.

Is it realistic to track the "guests" of the "VK" page?

Despite the appearance of such a function as "VKontakte page statistics", how to view and find out exactly who viewed the account in a particular time period? Unfortunately or still fortunately, the current management of the social network does not change its vector of development and does not is in a hurry to disclose data about user visits to other people's pages. Applications that offer such services, most often simply duplicate information about the activity that a person can view in the "Answers" section, and to date, surfing the pages of "VKontakte" remains anonymous.

Those who have 100 subscribers have the opportunity to see the statistics of their VK page. Otherwise, you can only see the number of views and visitors to your profile. Each user who has gained a sufficient number of subscribers wants to know what the attendance of his profile is, what his audience is, etc. To get this information, you need to find the link "Page statistics" on your page. It is located in the left column, at the very bottom, under your audio recordings. You can view all services for cheating VKontakte on this link .

StatisticsIn contact with, see which you can after clicking this button will be shown on the screen in the window that opens in the form of various graphs in the sections "Attendance", "Coverage", "Activity".

In the "Attendance" you can find out about the number of visits to your profile, about the transitions in the sections within it, about those unique visitors who have viewed your profile more than two times (what are unique visitors, read this article ). Interesting data on subscribers by gender and age, by country and city. Here you can find out about new subscribers or unsubscribed for a certain period. The Reach section will show the number of users who viewed the news feed or wall post. The ability to categorize readers by gender, age, and geography is also acceptable. You can add subscribers to your VKontakte page on this page .

The "Activity" tab is a reflection of the reaction of users in a quantitative ratio to the content and profile through likes, comments, and reposts (you can find more detailed information on VKontakte comments). The described method, how to view page statisticsIn contact with, is simple. Knowing how to use it will allow you to monitor its data in order to monitor the activity of subscribers. There is another way how to view statisticsIn contact with... This can be done at the link http://vk.com/stats?mid=id (instead of id, specify your own VKontakte id), which must be entered in the browser line. You can find your id at this link http://vk.com/settings. At the bottom of the page, click the "Address of your page" button. It is possible to download statistics to a computer. The developers suggest doing this in an Excel file. To the right of the tabs in the "Page statistics" section, you will find the "Upload statistics" link. By the way, the statistics of another person is not available to you.

Page statisticsIn contact with will allow you to analyze your audience if you are actively blogging. If you do not have enough reposts for VKontakte records, you can order them in our

Just as a child moves from the stage of knowing the world around him to realizing his “I”, SMM specialists have just finished dealing with the functionality of social networks, are learning to think critically and are trying to analyze their work in terms of objective indicators and statistics.

For the convenience of this complex process of "growing up", kind developers have already prepared a number of services and small programs that help in collecting and analyzing information. This review is dedicated to the most convenient and popular services for analytics of social media activity, namely "In contact with".

POPSTERS.RU

Reincarnation of the deceased Postee service... The main task is to analyze the interests and hobbies of the audience in order to prepare the most suitable content for it.

After analyzing the community, Popsters.ru provides information on the percentage of likes, reposts, comments and bots in the community, as well as the engagement rate (ER). The main advantage of the service is the ability to work with the feed. It can be sorted by content type, activity and many other parameters, and then you can select the most suitable posts from it to your Favorites.

By linking the service with auto-postings Time2Post or Novapress, you can, without a twinge of conscience and waste of time, fill your own group with selected entries from someone else's tape. The only drawback of this method is that the uniqueness of the content suffers.

WITH Popsters.ru it is convenient to work on mobile devices. There is a trial version. The service interacts with Facebook, Twitter, Instargam and Odnoklassniki. The only drawback is that there is little detailed information and the lack of analysis of subscriber data. Although for a repost - the very thing.

SOCIALSTATS.RU

A wagon of free analytics and data, and for a modest fee - a small cart of detailed statistics on any possible parameters. Alas, the service analyzes only your own community, so you won't be able to spy on other people's pages.

Sections socialstats.ru:

  • Scanning of all posts, likes, comments and other things in the community and segmenting the audience by type of activity.
  • Many options for engagement metrics, from standard ER calculation to special methods of Active core Activity and SocialBakers.
  • Analysis of photo albums, rating of photos by the number of likes, comments, user reactions and authors of posts.
  • Video statistics are the same as in photo albums.
  • Rating of related communities in which your subscribers are present. A very handy feature for understanding your audience.
  • Page popularity rating. Alas, only the top 5 pages by user interests are available here.
  • Sorting friends of subscribers. The rating is compiled depending on the number of friends who are also connected to the community. Shows a kind of "word of mouth" effect.
  • User geography rating.

The socialstats.ru service is free, which explains the gloomy interface and the lack of a mobile version. If you want to improve it, you can thank the developers by making a modest or not so much contribution through Visa or MasterCard.

JAGAJAM.COM

One of the most popular and successful services for smm... Convenient, well-styled interface and the presence of its own Wiki with explanations for work.

It provides a huge amount of statistics, so before downloading, you should select at least some research period. For example, the last month. And voila - all the information about the duration of user visits, content analysis, ER, etc.

JAGAJAM.com draws very convenient and beautiful graphs on the dynamics of filling the group with content and its attractiveness to users.

Also, the huge advantages of the service are:

  • Detailed analysis of the audience.
  • Separation by cores of user activity.
  • Statistics on former subscribers, how they reacted to the content when they stopped.
  • Segmenting the core of activity into special categories.

It also contains complete information on subscribers, starting from the date of registration and ending with the geography and gender of the participant.

The most important advantage of the service is the ability to analyze adjacent communities. The service package includes uploading reports to XLSX, automatic reporting to a smartphone or mail, but, alas, among the minuses is the lack of a mobile version and a high price.

MEDIA-VK.RU

Simple yet effective community analysis service. Indicate public addresses on the service website and receive a link to detailed reports by email.

The statistics contains data on community members, their geography, gender, age, rating of 30 publics to which the group members are subscribed, as well as the collective image of the average subscriber. The maximum number of people in the sample is 30 thousand people.

VKONTAKTE STATISTICS

In addition to external community analysis services, the social network itself also provides detailed community statistics. And, frankly, at first there is more than enough of it.

Internally, the service is divided into four sections: coverage, attendance, activity and records.

Attendance unloads and structures in the form of diagrams the statistics of community users: their age, geography, gender, the source of the transition to the public, as well as the effectiveness of advertising campaigns.

Coverage successfully combines the functions of the previous section, namely, it analyzes the third-party audience that has viewed the group's recordings. Activity, in turn, provides more than detailed information on all user actions: uploading photos, comments, discussions, average residence time and, as a result, the level of user engagement.

Posts give feedback on user activity: their reactions to posts, the number of likes, clicks and reposts. The negative effect of posts in your group is also displayed here: how many people have hidden your posts or complained about your content. This is, perhaps, the most convenient part of the service, which allows you to process the negative of visitors in time.

Alas, there is no mobile version of the service yet. But there is an option to export statistics to CSV or XLSX. The statistics of third-party publics can be seen only with the direct permission of their administrators.

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