Whatever goal the user or several users pursue, since groups provide an opportunity for collective management of the community, the number of members and visits to the group " In contact with»Directly depend on the owner's active actions to promote it. But now we will touch on a narrower and more fundamental topic and analyze: how to create a group in VC.
Creating a community in vk: step by step instructions
Let's move on to the practical part of the narration, in order to finally try once than to read the theoretical verbiage:
Step 1
We open our page " In contact with". For example, it might look like the picture below. 
Step 2
In the left context menu, select the item "" and click on it with the left mouse button. 
Step 3
We get to a page with a list of communities in which you are a member, as well as invitations to various groups from your virtual friends. Here we find the cherished button that will open up new horizons of virtual reality for us, which, with a rational approach, allow us to constructively change physical reality. And with a destructive approach - to lose an additional couple of hours on the social network every day. Click on. 
And now again a little theory, and then we will continue with the practical implementation of the task. While we thoughtlessly clicked to create and create, we did not think: why do we need all this? Well, since our story is useful, then let the group be useful for people. And she will talk about the recipes and secrets of cooking wild plants in the style of the School of Survival. Now, back to the practical part again:
Step 4
A pop-up dialog appeared before us, which requires us to select three criteria for the future community at once. 
« Name". The hero of "Captain Vrungel" often mentioned this, so we will approach the question responsibly and in accordance with the theme of the group. It is all the more important to take into account that, according to the words in the name, this group can then be searched for by users of the social network, and with increasing popularity - by users of search engines. That is, if you do not want to go underground, then it is not advisable to choose a name like "Etollldyarvydati Gytsbmtvay". Let's name the community in accordance with the topic discussed in the theoretical part of the article - "School of survival: edible wild plants".
Next, you need to select the type of community. " Event”We sweep aside at once, as it is beyond the scope of our research. Let's analyze the difference between the points " Group" and " Public page". In terms of functionality, the difference between them is small. The main difference is in the way you attract users. When promoting a public (public page), it is impossible to invite 40 friends every day using standard mechanisms vk... In this regard, if you plan to use the manual method of attracting participants, then it is more logical to choose a group.
Now click on " Select a topic"And two options drop out:" Community of interest, blog" and " Page, company, store, person". In our case, the first option is optimal - we choose it.
And again appears " Select a topic"- here the choice will be wider. Suitable for a survival school " Tourism, travel". In the end, everything looks like this, as shown below. 
Click.
Step 5
After that, we get to the next page with the settings. 
Here you need to fill in the following fields:
- « Community Description"(Welcome speech to the group members and community positioning);
- « Group type»(Open - all comers enter, closed - enter after the application is approved by the administrator, private - enter only at the invitation of the group owner);
- « Community cover"(Press" Download"And choose a thematic picture);
- « page address»(You can leave a set of numbers or enter any name from the unoccupied ones in Latin).
Additional information is filled in at will. Click Save and get into the profile of a ready-made personal community.
Now you can proceed to posting interesting and informative posts, creating discussions that provoke communication between members and guests of the group, inviting group members to avoid monologues, and exploring a lot of additional settings.
Building a community using a smartphone
The above discussed how to create a group in VC on a computer or laptop. However, today more and more people are switching to using mobile devices in their daily life - tablets and smartphones running on the Android platform, ios or analog operating systems. To optimize the operation of mobile operating systems, developers offer special offers in which a number of functions are limited or facilitated for use on the respective gadgets. In this regard, it is important to separately consider how to independently create a group in VC through the phone. There are no striking differences in this issue and it was noted only in replacing the button with the sign “ + "Located in the upper right corner of the interface.
Community Building: Additional Resources
If the version of the instructions on how to make a group " In contact with», Described in the first section, seems to you more adequate and convenient, then you can adapt it for use on a mobile device. To do this, simply log into the social network " In contact with"Without using the mobile application vk, but using a standard firewall installed on a smartphone or tablet or downloaded from the Internet.
Conclusion
This article looked at how to create a group in vk... Was given step-by-step instructions for its formation. Now you know how to create a group " In contact with", And it's time to create.
Related Videos
In this article, we will take a step-by-step look at how to properly create, configure and properly design a VKontakte community
Community building
You can create a VKontakte community by going to the "groups", "management", "create a community" tab.
Community type and topic
To begin with, you will need to decide on the type of community, depending on your goals and choose the topic of the community.
Group decoration
After choosing the type of community, you can proceed to the most important one, this is the design. The design of your community is a kind of business card of the company, depending on how high-quality the design is, your potential subscribers will draw conclusions about your work.
You can download the cover by going to "settings", then click "download".
You can place on the cover:
- title
- the logo
- motto
- contact information
- promotions or call to action
An important point: The cover is the first thing a client sees when they go to your group, so the cover should be bright and attract attention.
Cover in the MTS community
Cover in the Tinkoff Bank community
Cover in the "HeadShot" community
Sizes of images for the design of the VKontakte community.
Cover size for VKontakte group 1590x400px
Avatar thumbnail size - 200px circle
Also VKontakte not so long ago appeared dynamic covers for communities.
Dynamic covers have very rich functionality, with the help of which you can display the last subscriber, the best commentator on the cover, set the background change as you wish, add a weather, time widget and much more.
Community Description
In the description, the main thing is to describe as briefly as possible the main advantages of the company.
An important point: there is no need to describe everything that your company has been doing, is doing or will be doing. No one will read the long description. You have a few seconds to grab attention before the client starts looking at posts on the community wall. Therefore, the description should only contain key points that reflect the essence of the community / company.
Life hack: In order to make the description of the community in more detail (with photos, links and a beautiful layout), you need to put a wiki post in the fixed entry, in which there will be a bright picture and a call to action.
Examples of wiki posts:
Group avatar
The community avatar is an important detail in the overall construction of a quality design, in this article we have highlighted several very important points to consider when creating a community avatar.
Taking into account the fact that community covers are now predominantly used, the avatar itself in the group is displayed as a miniature. Therefore, here we will talk about how important it is to design a miniature of an avatar. As mentioned above, the avatar thumbnail size is a circle with a diameter of 200px.
- Text
If you are placing text on an avatar thumbnail, it is important that it is large and does not extend beyond the avatar. - Understanding
It is necessary to place an image on the avatar, on which it will be clear what is shown. - Minimalism
To make your avatar look relevant, you can make it in a minimalist style: fewer words and unnecessary elements that do not carry almost any semantic load. The avatar thumbnail should be as simple and readable as possible. - Attract attention
So that the thumbnail of the avatar attracts attention. It is necessary to arrange it so that it is not too white and boring, otherwise it will get lost against the background of more colorful competitors' avatars.
- Text
What to place on the avatar thumbnail?
Consider the options for using an avatar thumbnail to attract followers to the community.
Community settings
By going to the "community management" tab, you can come up with a short URL for the page and provide additional information. 
Further, in the "Links" tab, indicate links to your page in other social networks and a link to your site. 
In the "Sections" tab, enable the required. It is more convenient to set up a limited community wall so as not to rake it out from spambots' publications in the future.
Include products if your community is to sell products or services. 
You can also add applications to the community and customize them for your own purposes. For example, the Applications application is the most convenient for working with leads. This is an online appointment and taking orders. Or, for example, the "Maps" application, with the addresses of your stores, offices, events. With the Buy Ticket application, you can sell tickets to events right on the community page, ie. subscribers / customers will be able to buy a ticket without going to your site. 
Wiki menu - beautiful and informative
This is another way to show the uniqueness of your community, to grab the attention of customers, and also to structure services, products and all information about the page. Plus, using the wiki menu, you can set up direct links to go directly to the company's website.
Examples of wiki menus: 
You can see a detailed guide on how to create a wiki menu here -
I offer a detailed manual on how to create a contact group for selling goods on the Internet. Now it is enough to create a community in contact and directly attract customers through social networks with thousands of attendance.
Hello my dear blog readers. Today there will be a useful article for many users of social networks. Business on the Internet is taking on more and more new forms, creating channels of communication with potential buyers. Business is looking for an audience. Social networks have a huge human resource, and business wants to connect with it.
The social network "Vkontakte" is the largest and most popular Internet platform, with an audience of over 81 million daily visitors. Companies, both large and small, in search of points of contact with this mass, create, pursuing two goals (feedback and sales) with one idea - to gain customers. The social network was especially actively used by small companies and individuals to conduct business.
Until September 2015, the Vkontakte platform did not have specially targeted technologies for the presentation of goods, except for advertising tools. Product offerings were limited to photographs and product descriptions, plus promotional notes. To buy or receive information, the buyer needs to independently contact, because the likelihood of a transaction decreased.
In the fall, an opportunity was presented that significantly expands the possibility of doing business on the social network. The "Products" service has been integrated into communities and public pages, extending the functionality to the level of a simple online store.
Entrepreneurs are striving to master the trading tool for business through social networks. In order to avoid mistakes, it is worth analyzing how to create a group in contact to sell goods correctly and fill it with attractive products with excellent graphics.
How to create a community in contact and its main types
Interaction with a social network begins with a simple registration to create a personal page that opens access to the service's capabilities. It is impossible to work in contact without your own page. The menu on the left reflects the sections, to go to the communities section you need to select "My groups"
The tab displays a list of groups of which you are a member, if any. To create a group, you need to click the "Create community" button. From a mobile device, for example, from a phone, a group can only be created through a browser. The official app is slightly limited in functionality compared to the full browser version.
In the window that opens, you need to make a decision regarding the name and type of the group.
It is worth dwelling on the types of community in more detail, to make out the differences and advantages between them.
- The group, according to its concept, was created to unite people with a common idea or interests, primarily for communication. Groups are much more common, primarily because they appeared along with the social network itself. The tool has become familiar to users. A group can be of a closed or open type, but everyone can join an open one, and a closed one, with the approval of the administrator of the group.
- The public page was created to officially represent a company, person or brand. The main purpose is information and promotion of the page subject. A public page is a narrower communication tool, a way to tell about yourself or a company, but by design it is less intended for commerce. A public page cannot be closed, its information is open for viewing by everyone, even users without their own page.
When creating a public page, there are 4 types to choose from, with slight differences among themselves.
The group is created in one click. When creating any type of community, a menu with settings opens, the choice of blocks used and other parameters. In the future, to change the parameters, you need to follow the link, under the main image (avatar) of the community - "Community Management"
Functional difference between group and public page
You need to understand the significant differences in order to understand how to create a group in a contact to sell products. The group and the public page have different design:
The differences are visible in the arrangement of the blocks, for example, the block of photographs. For more detailed settings, you need to go to "Community Management".
One of the main differences between a public page and a group is the "Fresh news" section, or rather, its absence on the public page. In the "Latest News" section, you can create a group menu with easy navigation and unique design. It is often used to sell goods.
Equally important is the difference in the work of the central element of the community - the wall. Publications are available only to the administration of the page, for users you can enable or disable commenting on the entry.
Other differences include:
- Group users - members, public page - subscribers. The name of the intro button differs in the same way.
- A group can be tied to a location, you just need to specify the location in the appropriate field.
- A public page can have a birthday, for this you need to indicate the date of creation, the group does not have such an opportunity.
- The public page does not have a button "Invite friends", instead it provides the option "Tell friends", a very effective way to promote. Thus, the user simply receives information about the work of the public page, as opposed to a forced invitation from the group.
- Only the public page has a block of events for organizing meetings or celebrations.
In the process of working and understanding how to create a community in contact, you should pay attention to interesting and unique content of the group in order to promote it. There are, from paid advertising to the exchange of publications between groups of similar topics.
How to create a group in a contact for the sale of goods
Returning to the creation process, after defining the group type, enter a name. For example, the name is "Store".
The "Community Description" field is used to provide information about the company, its goals and activities. It is better to make the description interesting and concise.
Indicate the topic of the community, in accordance with the activities of the company and age restrictions, if any.
Creating a showcase of goods in a group
The service is available absolutely free, but disabled by default. To connect, follow the link "Management". In the "Information" tab, at the bottom indicate "Inclusion".
The service offers the functionality of a small online store, indicate the city where the store is located and the currency used. In the contact field for communication, specify a person, for example, a manager, who is responsible for communicating with customers. By clicking "Write to the seller" a dialogue will open with him.
"Store description" opens a window for editing the description of the company
As a result, a new block "Products" will appear.
The next stage is a directory, for the sake of which we figure out how to create a community in contact. To add a position to the catalog - "Add", or click on the name of the block to go to the catalog.
Here you can create a selection, in other words, by category.
Each collection has a title, better according to the category, and a main image (Cover). The size is not less than 1280x720 pixels.
Filling in the selection is done by adding, and filling out an individual card.
Give each product a unique name and description, listing the benefits. Like the collection, each copy has a main image. When uploading, a thumbnail image must be marked for display in the general catalog.
You can also add additional photos, up to 5 pieces. In the "Category" field, mark the appropriate in the list and enter the price. If it is not in stock yet or you are not ready to offer it to customers, check the box "Product is not available".
The result of all the work will be a convenient and visual catalog, with information, price indication and attractive photographs.
If the offer is interested, the client can contact the seller - "Write to the seller". The "Recipient" field automatically contains the person selected earlier, for example, a store manager. The selected position is attached to the message template, you can additionally add your questions or comments.
Without a doubt, the "Goods" service is a convenient tool that simplifies interaction between a buyer and a seller on a social network. It is enough to figure it out once and understand how to create a group in contact to sell your products today in order to effectively use and develop this communication channel with a huge audience of potential customers.
Here, for example, a functioning sports nutrition store has been created:
For a more complete understanding of what I have read, I advise you to watch my video instruction
I hope the material will be useful for many aspiring Internet entrepreneurs. We like and repost this article if you liked it.
Instructions for creating a VKontakte group
In this article we will talk with you about how to correctly create a VKontakte group. I decided to tell you most of the information personally! Namely, I recorded two videos!
There are many reasons why you may need a group washes. Perhaps you want to promote your own business using social networks or you consider social networks as a platform for building a business
Creation of a group or public VKontakte (technical part)
Video # 1
Designed for beginners. In it, I decided to highlight the technical process of creating a group or public:
As we can see, everything is quite simple, we need to follow these steps:
- Go to your groups.
- Start button "Create group"
- Choose a name for the group
- Choose what we will have, a group, a public or a meeting.
- Ready!
If you still have questions about the technical part of creating a group after watching the video, ask questions in the comments at the end of the article.
Some tips for creating VKontakte Groups!
Video # 2
In this video, we will go over the three main steps to create your project.
Namely:
- Choice of the name of the group.
- Group design.
- Group content (content).
And so what needs to be done after you have acquired knowledge? Right! Secure!
Your assignment for today:
- To create a group.
- Come up with a title containing keywords.
- Fill the first 30 posts of content.
- Write in the comments to this post: the target audience of your project, the name of your project, why this particular project?
Setting up a VKontakte group
After the group is created, we need to configure it. The first thing we need to do is upload a beautiful avatar. This is done by simply clicking on the "Add photo" button in the place of the avatar:
Next, go to the "Page Management" section, the link is located under the uploaded avatar: 
After we go to the "Page Management" section, the following fields will open before us: 
We do the following:
- First of all, you need to pay attention to the “Page address” field, initially we are given a standard address like “http://vk.com/clubXXXXXX” but we have the opportunity to replace the ending with this address. We change it to ours! For example http://vk.com/uspeshnie_lydi
- We write our name for the group. It is desirable that the title contains keywords.
- We fill in the description of the community. It is desirable that the keys were also registered there.
- Website, if you have a website, insert a link to it. This will add loyalty from search engines Yandex and Google to your project.
Also on the site, you can place the VKontakte widget of this group on the site. I described how this is done in the article.
- Comments can be left on or off. If you leave them on, then the activity within your community will be much higher, but then you will have to constantly monitor comments for spam.
- Additional sections are also installed at your discretion. It is desirable that the group be filled with various materials as much as possible. video, photo, audio, discussion, etc.
And now a little about the sad ... Every day hundreds of groups are created on VKontakte and only a few become successful! What's the secret? Why does most of it merge? You need to understand that creating a group is exactly the same business! Do you think it is possible to create a profitable business by giving it 10 minutes of time a day? Of course not! 90% of people who start promoting and promoting groups think that they can raise their project by investing a maximum of 30 minutes a day in it. I am sure that you will take this process as seriously as possible and the results will not be long in coming!
People come here for different reasons. Some are to drive traffic to your site. Others - to build. And some just talk, find interesting interlocutors.
Such an attractive platform for promoting their own projects cannot fail to interest small business owners and those who are just going to start their own business.
Where do you start?
How to create a popular Vkontakte group without special knowledge?
Much easier than. Think - what do you pay attention to when you find yourself in an unfamiliar group? What visual signs of popularity do you see for yourself?
Let's try to understand this issue together.
Benefit from the experience of predecessors
If you decide to create a group, then you have already decided on the topic. Or not?
Do a little analysis anyway. To do this, you need to select the most frequently requested keywords for your topic, for example, using the service wordstat.yandex.ru, and then use the Vkontakte search engine. By gathering information, you will understand the relevance of your topic. Determine the number of similar groups. Or maybe you can think of a more attractive option for yourself.
The main thing is that you will recognize your future competitors by sight.
Be sure to visit them in the groups. Try to identify their strengths, understand their chips. And decide for yourself - how you will stand out from their background, win your piece of the pie.
Do not neglect their experience, try to extract as much information as possible. After all, these people know how to create a popular Vkontakte group, they have already done it.
Create a portrait of the group members: their gender, age, profession, marital status, area of interest. Take your time for this - this is your future target audience. You create a group for them. To make it convenient and interesting for them there.
Give the rudder the right direction
Now let's move on to the design and filling of the group:
- Come up with a catchy name for the group. If the title contains keywords - great. Your task is to choose a name that will be popular in search, and at the same time not very competitive. If the group is regional, then it is desirable that the name of the group contains an indication of geography. This allows you to attract more participants.
- An avatar is the first thing people see when they visit you. It is known that the user keeps his attention on something for only a few seconds. And the first of these seconds belong to the avatar. Try not only to appear in all your glory and design brilliance, but also to show who you are and what your group is dedicated to.
- The description of the group should be concise and meaningful. The first paragraph in the description should reveal the main idea of the community as much as possible. Users should see a solution to their problem in the description. It is imperative to indicate the contact information of your office, store.
- The next answer to the question "how to create a popular Vkontakte group?" will relevance of posted content . Content is the content of your group (informative, entertaining and advertising posts, polls). Many people are wondering. Most of the information is simply copied from thematic sites or friendly Vkontakte groups. It is desirable that some of the information in your group is unique. When writing unique text content, use your knowledge, experience in the business area you are promoting, as well as information from books, printed articles. If you are interested in a more professional promotion of your group, then you can always contact the specialists.
Step on the pedals more boldly
The group has been created. Now is the time to breathe life into it. The group should be found out, it needs members.
We will not dwell on how to attract people to the group. This is a huge topic for another article.
In any case, try to be interested active participants, and not people who dropped in for a tick. You can invite the first members to the group from among your friends or send invitations to members of similar communities. Word of mouth, friends' services and all available advertising tools to help you.
Perhaps, after all these steps, the answer to the question - how to create a popular VKontakte group - will be obvious to you.
But that's not all.
A tailwind in your back
- Engage people in the discussion, conduct polls more often, ask their opinion.
- Fill your group with popular videos and audio. Try an experiment - combine their name with the name of your group. Perhaps this will attract additional visitors to your group.
- Conduct contests, sweepstakes, interactive games. Give out bonuses and prizes. No matter how serious your topic is, 5 minutes of rest will not hurt.
- Change the picture on your avatar from time to time. People respond positively to changes for the better. Unless it's your company logo.
- Study your target audience. Post updates at a time when they are most often on the site.
- Don't give out everything at once. Stretch the updates for the whole day, use the appropriate computer programs as an assistant. Updates will take place without your participation.
- Be sure to check the position of the group in search engines. If you yourself are not strong in SEO, ask the pros for advice on how to create popular VKontakte groups and how to bring them to significant positions in search engines.
- Do not neglect the services of a moderator. Someone needs to monitor and respond to spam in time. This will keep your group from being banned.
Forward to the heights of popularity!
The success of any group at the initial stage depends on the initiative and active actions of its organizer. But even then, having caught the right wave, do not expect the ship to float on its own.
